The celebration of the 20th anniversary of Fotocasa brought together the top experts in the real estate sector in Spain. And we wanted to take the opportunity to know their opinions about the past, present and future of the sector. In this video we gather your answers about the evolution experienced by the market in recent years, which some describe as a true revolution, especially for the role that technology and digitalization have played.
Sandra Daza, general director of Gesvalt, who especially highlights the digitalization of the sector, says that a “there is a true technological revolution both in the ways of selling and financing.” The most obvious improvements, according to Daza, have been the transparency and quality of the available data, which facilitate the analysis of results and to know the forecasts and trends.
Juan Antonio Gómez Pintado, president of APCEspaña, agrees on the importance of technology and adds “the change of materials that has occurred in the entire production process”, although there is a long way to go in the industrialization of construction.
In addition to the technological revolution, real estate analyst Beatriz Toribio points to another significant change in recent years: the change in focus towards demand, unlike the previous cycle, more focused on supply, which resulted in a series of excesses and bad practices that are no longer occurring.
Professionalization is the most prominent factor for Concha Osácar, managing partner at Azora, along with the growing demand from customers regarding the quality of housing.
Anna Gener, president and CEO of Savills Aguirre Newman Barcelona, highlights the great effort that the sector has made to modernize especially after the crisis, which has led it to be “more rigorous, more transparent and connect more with the user” . “We have advanced a lot”,
Source: Fotocasa
